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Cash Rules for Entrepreneurs, by Troy Schrock
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A cash flow management primer for entrepreneurs and business owners. Cash flow is the lifeblood of business. If you run out of cash, your operations stop. If you have no source for more cash, your business fails. How well are you managing the cash flow in your business? Many small business owners express a need to understand this area better. Perhaps you are one of them. This book is not an exhaustive study, but it does cover a broad range of principles related to managing cash flow, including: • The Value Vector • The 7 Cash Flow Drivers • Managing Working Capital and the Cash Conversion Cycle • The Four Bottom Lines • The Growth Factor • The Innovation Curve • Cash Hygiene for Entrepreneurs • 5 General Sources of Cash • Flow of Financial Statements Whether you are a business owner, an accountant, a banker, a CFO, or an aspiring entrepreneur, you are wise to take this topic so seriously. You might be thinking, “I should already know this stuff,” but a topic so critical to the success of your business can’t hurt for a little refreshment. For an electronic version of this material, including a podcast of the text, visit CashRulesForEntrepreneurs.com.
- Sales Rank: #4085362 in Books
- Published on: 2010-12-01
- Original language: English
- Number of items: 1
- Dimensions: 11.00" h x .11" w x 8.50" l, .30 pounds
- Binding: Paperback
- 46 pages
About the Author
Troy Schrock has over 20 years of experience advising entrepreneurs on the financial aspects of their businesses. Upon graduating from the University of Illinois, Troy began his career as a CPA. He began delivering CFO advisor services to clients in 2000. After years of refining this work, Troy created ActionCFO™, a unique process used by CFO advisors to help business owners increase their financial visibility and control without incurring the cost of a full-time CFO. At about the same time Troy began serving clients as a CFO advisor, Bill McGuinness published a book entitled Cash Rules. The material in Cash Rules for Entrepreneurs draws from both Troy's work as an ActionCFO advisor and Bill’s book. Certified ActionCFO advisors continue to teach these concepts to entrepreneurs and business owners, helping them build better businesses by building their mastery of cash flow management.
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